Skip to content
GST / Place of Supply

Place of Supply for B2B vs B2C Cross-Border Services

A comprehensive guide on the place of supply for B2B vs B2C cross-border services under GST, covering the legal framework, practical examples, and compliance requirements.

18 Aug 20263 min read

The place of supply for cross-border services depends on whether the transaction is B2B or B2C. This comprehensive guide explains the differences, the legal framework, and compliance requirements.

The General Framework

Section 13 of the IGST Act

The place of supply for cross-border services (where the location of the supplier or recipient is outside India) is determined as per Section 13 of the IGST Act. The general rule for cross-border services is the location of the recipient.

B2B vs B2C Distinction

The determination of the "place of supply" for services depends on the status of the customer receiving the service. B2B supplies are in principle taxed at the place where the customer has established its business.

B2B Cross-Border Services

Rule

For B2B transactions (supply to a registered person), the place of supply is the location of the recipient (the registered person).

Example

Facts: An Indian service provider provides consulting services to a registered company in the USA.

Place of Supply: USA (location of the recipient).

Tax Treatment: Zero-rated supply (export) — no GST in India.

B2C Cross-Border Services

Rule

For B2C transactions (supply to an unregistered person), the place of supply is generally the location of the supplier, with several exceptions.

Example

Facts: An Indian service provider provides consulting services to an individual in the USA.

Place of Supply: India (location of the supplier).

Tax Treatment: May be taxable in India (depending on the service).

Comparison

AspectB2BB2C
Recipient StatusRegistered personUnregistered person
Place of SupplyLocation of recipientLocation of supplier
Tax TreatmentMay be zero-ratedMay be taxable
ReferenceSection 13(2)Section 13(3) and exceptions

Special Rules

Intermediary Services

With the Finance Act 2026 amendment removing Section 13(8)(b), intermediary services now follow the general rule — the location of the recipient. This applies to both B2B and B2C transactions.

OIDAR Services

For OIDAR services, the place of supply is the location of the recipient.

RCM Applicability

For cross-border B2B services, where the recipient is in India and the supplier is outside India, the GST liability is expected to rest with the Indian service recipient under the Reverse Charge Mechanism (RCM), with input tax credit available subject to the fulfilment of prescribed conditions.

Common Mistakes to Avoid

Mistake 1: Applying the B2B rule to B2C transactions.

Mistake 2: Not considering the recipient's status (registered vs unregistered).

Mistake 3: Not applying RCM for inward cross-border B2B services.

Mistake 4: Not considering special rules for intermediary and OIDAR services.

Best Practices

Determine Recipient Status: Determine whether the recipient is registered or unregistered.

Apply the Correct Rule: Apply the B2B or B2C rule based on the recipient's status.

Consider Special Rules: Check if any special rules apply (e.g., intermediary, OIDAR).

Apply RCM Correctly: Apply RCM for inward cross-border B2B services.

Maintain Documentation: Keep records of the recipient's status and place of supply determination.

Seek Professional Guidance: Cross-border services have complexities; professional advice is recommended.

The place of supply for cross-border services depends on whether the transaction is B2B or B2C. By understanding these rules, businesses can ensure correct tax compliance.

Need help with place of supply for cross-border services? Our GST experts provide comprehensive advisory and support.

📧 Email: office@anujdesaiassociates.com 📞 Phone: 9619456656 🌐 Website: https://anujdesaiassociates.com 🔗 LinkedIn: linkedin.com/in/ca-anuj-desai-122547230

Compliance GuideGSTPlace of SupplyB2BB2CCross-Border ServicesSection 13IGST ActRegistered PersonUnregistered PersonInput Tax CreditTax AdvisoryComplianceIndirect TaxPlace of Supply RulesBusiness ConsultingGST ComplianceIndia GSTTax LawCA ServicesAnuj Desai AssociatesMumbaiTax ExpertGST PractitionerIndirect Tax ConsultantTax OptimizationCorporate TaxExportImportZero-Rated SupplyRCMReverse ChargeLocation of RecipientLocation of SupplierPlace of SupplyService RecipientFixed EstablishmentForeign ExchangeDocumentationRepresentation
Share

Related insights

Work with ADA

Ready to talk to an advisor?

Book a consultation and get a clear, considered view from a team that handles audit, tax, regulatory and cross-border work under one roof.